Originally posted at: KBB Collective
A new model of design practice
Designers are inventing new ways to redefine the design profession
On Earth Day, I was in Seattle to speak to the students at Seattle University. While in town, I had the chance to meet with someone I had been admiring for a while.
John Morfield is the founder of Architecture 5 Cents. John was your typical 20-something architect when he was laid off from two different firms in the space of a year. Instead of digging around for another job, he redirected his loneliness and frustration into doing something tangible. He followed his desire to be around people and built a booth to wheel into the Ballard Farmers Market in Seattle. The sign above his head reads simply, “Architecture 5 cents.”


